IPC Market Study: Worldwide M-Commerce Trends 2016

In 2016, worldwide m-commerce trends took on a new dynamic: mobile search overtook search on desktop for the first time. The International Post Corporation (IPC) has recently completed a survey of over 24,000 online consumers, based in 26 countries spread across Europe, Asia-Pacific and North America. This study provides the most important worldwide m-commerce trends, as well as cross-border purchase and logistics trends for 2016. Worldwide M-Commerce Trends: The Rise of smartphone use for online shopping A key trend in online shopping in recent years has been the increasing use of Smartphones for both researching and carrying out online...

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